Articles on: Integrations

Do you integrate with Google Analytics 4

Yes, TicketingHub integrated with Google Analytics 4



Why?
The content of the iframe is a single page javascript application, without pages or urls changing, therefore it wouldn't give any more benefit, than the solution

We suggest below:


Adding GA4 code on your own pages with the widget, and then triggering GA4 events after receiving events from the widget.

We currently track two types of events:


'th:pageview' - triggered when the widget view changes
'th:order:confirmed' - triggered at the end of the widget, when the order confirmation.

You can track these events in javascript, using the code below, though I guess you already listen to some events on your pages already.

<script>
  document.body.addEventListener('th:order:confirmed', function(event) {
     var order = event.detail;
      console.log(order)
  });
 
  document.body.addEventListener('th:pageview', function(event) {
     var currentWidgetPagePath = event.detail;
     console.log(currentWidgetPagePath)
  });
</script>



The order object, provided by 'th:order:confirmed' event, has 4 supported properties: id, reference, total and currency.
E.g. {id: "3c4af46b-bef7-4023-9fee-09d35feebbd3", reference: "OR-61E", total: "GBP 10.00", currency: "GBP"}

The 'pageview' event provides the path to the current widget page. e.g. '/tickets', '/calendar', '/customer' or '/success'



-

Overview



This document shows how to set up tracking events for ticketinghub widget so you can measure when someone makes a certain action. The document includes the dimensions, metrics, and reports that Google Analytics populates with data from the event.

You should send the corresponding event on the page of your website where someone makes a certain action. For example, you could add the event on the confirmation page that appears when someone makes a purchase.

Measurement protocol (Google Analytics 4) - https://developers.google.com/analytics/devguides/collection/protocol/ga4
Events builder and validator - https://ga-dev-tools.web.app/ga4/event-builder/
Sending Events
To send an event, make an HTTP POST request to the following endpoint:

POST /mp/collect HTTP/1.1
HOST: www.google-analytics.com
Content-Type: application/json
<payload_data>

A valid request requires two sets of parameters:

1. URL parameters



api_secret - Required. An API SECRET generated in the Google Analytics UI. To create a new secret, navigate to:
Admin > Data Streams > choose your stream > Measurement Protocol > Create (e.g.

measurement_id - Required. The measurement ID associated with a stream. Found in the Google Analytics UI under:
Admin > Data Streams > choose your stream > Measurement ID

Note: measurement_id is not your Stream ID.
See query parameters for the full reference - https://developers.google.com/analytics/devguides/collection/protocol/ga4/reference#payload_query_parameters

2. JSON body



client_id - Required. A unique identifier for a client.

The method to get the client_id:

gtag('get', 'YOUR_MEASUREMENT_ID', 'client_id', (client_id) => {
// do something with client_id, e.g.
// console.log(clientID)
})

where
YOUR_MEASUREMENT_ID - GA4 measurement id, e.g. G-4KM9TQ60EJ
See the documentation for ‘get’ in the official Gtag.js docs - https://developers.google.com/gtagjs/reference/api#get


events - Required. An array of event items.

See JSON POST BODY for the full reference - https://developers.google.com/analytics/devguides/collection/protocol/ga4/reference#payload_post_body

Example
const measurement_id = `G-XXXXXXXXXX`; // GA4 measurement id
const api_secret = `<secret_value>`; // api secret

fetch(`https://www.google-analytics.com/mp/collect?measurement_id=${measurement_id}&api_secret=${api_secret}`, {
  method: "POST",
  body: JSON.stringify({
    client_id: 'XXXXXXXXXX.YYYYYYYYYY',
    events: [{
      name: <event name>',           // see ‘The list of GA4 events for the widget’ below for details
      params: {},                               // see ‘The list of GA4 events for the widget’ below for details
    }]
  })
});


The List of Google Analytics 4 Events for the Widget

view_calendar


This event signifies that the calendar was shown to the user.




Parameters

NameTypeRequiredExample ValueDescription
store_namestringYesSupplierNameThe name of the client’s website
widget_namestringYesembeddedThe name of the widget according to https://dashboard.ticketinghub.com/supplier/widgets settings




Example


const measurement_id = `G-XXXXXXXXXX`; // GA4 measurement id
const api_secret = `<secret_value>`; // api secret


fetch(`https://www.google-analytics.com/mp/collect?measurement_id=${measurement_id}&api_secret=${api_secret}`, {
  method: "POST",
  body: JSON.stringify({
    client_id: 'XXXXXXXXXX.YYYYYYYYYY',
    events: [{
      name: view_calendar,          
      params: {
 store_name: "SupplierName",
 widget_name: “embeded”
                     },                          
                }]
                                       })
          });


select_date


This event signifies that the user selected (clicked) the date of the event.




Parameters


NameTypeRequiredExample ValueDescription
store_namestringYesSupplierNameThe name of the client’s website
widget_namestringYesembeddedThe name of the widget according to https://dashboard.ticketinghub.com/supplier/widgets settings




Example


const measurement_id = `G-XXXXXXXXXX`; // GA4 measurement id
const api_secret = `<secret_value>`; // api secret

fetch(`https://www.google-analytics.com/mp/collect?measurement_id=${measurement_id}&api_secret=${api_secret}`, {
  method: "POST",
  body: JSON.stringify({
    client_id: 'XXXXXXXXXX.YYYYYYYYYY',
    events: [{
      name: select_date,          
      params: {
 store_name: "SupplierName",
 widget_name: “embeded”
                     },                          
                }]
                                       })
          });



select_purchase_gift


This event signifies that the user clicked on 'Purchase as a Gift Voucher'.




Parameters

NameTypeRequiredExample ValueDescription
store_namestringYesSupplierNameThe name of the client’s website
widget_namestringYesembeddedThe name of the widget according to https://dashboard.ticketinghub.com/supplier/widgets settings




Example

const measurement_id = `G-XXXXXXXXXX`; // GA4 measurement id
const api_secret = `<secret_value>`; // api secret

fetch(`https://www.google-analytics.com/mp/collect?measurement_id=${measurement_id}&api_secret=${api_secret}`, {
  method: "POST",
  body: JSON.stringify({
    client_id: 'XXXXXXXXXX.YYYYYYYYYY',
    events: [{
      name: select_purchase_gift,          
      params: {
 store_name: "SupplierName",
 widget_name: “embeded”
                     },                          
                }]
                                       })
          });



view_times


This event signifies that the calendar was shown to the user.




Parameters

NameTypeRequiredExample ValueDescription
store_namestringYesSupplierNameThe name of the client’s website
widget_namestringYesembeddedThe name of the widget according to https://dashboard.ticketinghub.com/supplier/widgets settings




Example

const measurement_id = `G-XXXXXXXXXX`; // GA4 measurement id
const api_secret = `<secret_value>`; // api secret

fetch(`https://www.google-analytics.com/mp/collect?measurement_id=${measurement_id}&api_secret=${api_secret}`, {
  method: "POST",
  body: JSON.stringify({
    client_id: 'XXXXXXXXXX.YYYYYYYYYY',
    events: [{
      name: view_times,          
      params: {
 store_name: "SupplierName",
 widget_name: “embeded”
                     },                          
                }]
                                       })
          });



select_time


This event signifies that the user selected (clicked) the time of the event.




Parameters

NameTypeRequiredExample ValueDescription
store_namestringYesSupplierNameThe name of the client’s website
widget_namestringYesembeddedThe name of the widget according to https://dashboard.ticketinghub.com/supplier/widgets settings




Example
const measurement_id = `G-XXXXXXXXXX`; // GA4 measurement id
const api_secret = `<secret_value>`; // api secret

fetch(`https://www.google-analytics.com/mp/collect?measurement_id=${measurement_id}&api_secret=${api_secret}`, {
  method: "POST",
  body: JSON.stringify({
    client_id: 'XXXXXXXXXX.YYYYYYYYYY',
    events: [{
      name: select_time,          
      params: {
 store_name: "SupplierName",
 widget_name: “embeded”
                     },                          
                }]
                                       })
          });



view_item


This event signifies that the products (tickets or extra) were shown to the user







Parameters

NameTypeRequiredExample ValueDescription
store_namestringYesSupplierNameThe name of the client’s website
widget_namestringYesembeddedThe name of the widget according to https://dashboard.ticketinghub.com/supplier/widgets settings
currencystringYesEURThe currency of the products (tickets) associated with the event (in 3-letter ISO 4217 format)
valuenumberYes7.7The monetary value of the event
itemsArray (see item parameters below)YesThe products (tickets) of the event






Item parameters

NameTypeRequiredExample ValueDescription
item_namestringYesExample FamilyThe name of the product (ticket)
affiliationstringYesSupplierNameThe name of the client’s website
currencystringYesEURThe currency of the products (tickets) associated with the event (in 3-letter ISO 4217 format)
item_categorystringNoStandard TourThe ticket category
item_variantstringNoticketThe type of the product - ticket or upsell (extra). Possible values: ‘ticket’ or ‘extra’
pricenumberNo35.57The monetary price of the product (ticket), in units of the specified currency parameter.
quantitynumberNo1Item quantity






Example


const measurement_id = `G-XXXXXXXXXX`; // GA4 measurement id
const api_secret = `<secret_value>`; // api secret

fetch(`https://www.google-analytics.com/mp/collect?measurement_id=${measurement_id}&api_secret=${api_secret}`, {
  method: "POST",
  body: JSON.stringify({
    client_id: 'XXXXXXXXXX.YYYYYYYYYY',
    events: [{
      name: view_item,          
      params: {
 store_name: "secretfoodtours",
  widget_name: “embeded”,
  currency: “EUR”,
  value: “59.29”, // the monetary value of all products (tickets) viewed by the user
  items: [
    {
      item_name: "Standard tour",
      affiliation: "SupplierName",
      currency: "EUR",
      item_category: "Standard tour",
      item_variant: "ticket",
      price: 23.72,
      quantity: 1
    },
   {
      item_name: "Example Family",
      affiliation: "SupplierName",
      currency: "EUR",
      item_category: "Standard tour",
      item_variant: "ticket",
      price: 35.57,
      quantity: 1
    }
  ]
                     },                          
                }]
                                       })
          });



add_to_cart


This event signifies that the products (tickets) or extra were added to cart by the user (the user selected the quantity for specific tickets and clicked on ‘Next’ or the user added the extra to cart).







Parameters

NameTypeRequiredExample ValueDescription
store_namestringYesSupplierNameThe name of the client’s website
widget_namestringYesembeddedThe name of the widget according to https://dashboard.ticketinghub.com/supplier/widgets settings
currencystringYesEURThe currency of the products (tickets) associated with the event (in 3-letter ISO 4217 format)
valuenumberYes7.7The monetary value of the event
itemsArray (see item parameters below)YesThe products (tickets) of the event




The products (tickets) of the event


Item parameters

NameTypeRequiredExample ValueDescription
item_namestringYesExample FamilyThe name of the product (ticket)
affiliationstringYesSupplierNameThe name of the client’s website
currencystringYesEURThe currency of the products (tickets) associated with the event (in 3-letter ISO 4217 format)
item_categorystringNoStandard TourThe ticket category
item_variantstringNoticketThe type of the product - ticket or upsell (extra). Possible values: ‘ticket’ or ‘extra’
pricenumberNo23.72The monetary price of the product (ticket), in units of the specified currency parameter.
quantitynumberNo2Item quantity




Example


const measurement_id = `G-XXXXXXXXXX`; // GA4 measurement id
const api_secret = `<secret_value>`; // api secret

fetch(`https://www.google-analytics.com/mp/collect?measurement_id=${measurement_id}&api_secret=${api_secret}`, {
  method: "POST",
  body: JSON.stringify({
    client_id: 'XXXXXXXXXX.YYYYYYYYYY',
    events: [{
      name: add_to_cart,          
      params: {
 store_name: "SupplierName",
  widget_name: “embeded”,
  currency: “EUR”,
  value: “47.44.”, // the monetary value of all products (tickets) viewed by the user
  items: [
    {
      item_name: "Example Family",
      affiliation: "SupplierName",
      currency: "EUR",
      item_category: "Standard tour",
      item_variant: "ticket",
      price: 23.72,
      quantity: 2
    }
  ]
                     },                          
                }]
                                       })
          });


view_shipping


This event signifies that the shipping fields (full name, email, phone number, etc.) were shown to the user




Parameters

NameTypeRequiredExample ValueDescription
store_namestringYesSupplierNameThe name of the client’s website
widget_namestringYesembeddedThe name of the widget according to https://dashboard.ticketinghub.com/supplier/widgets settings






Example

const measurement_id = `G-XXXXXXXXXX`; // GA4 measurement id
const api_secret = `<secret_value>`; // api secret

fetch(`https://www.google-analytics.com/mp/collect?measurement_id=${measurement_id}&api_secret=${api_secret}`, {
  method: "POST",
  body: JSON.stringify({
    client_id: 'XXXXXXXXXX.YYYYYYYYYY',
    events: [{
      name: view_shipping,          
      params: {
 store_name: "SupplierName",
 widget_name: “embeded”
                     },                          
                }]
                                       })
          });




add_shipping_info


This event signifies a user has submitted their shipping information.




Parameters

NameTypeRequiredExample ValueDescription
store_namestringYesSupplierNameThe name of the client’s website
widget_namestringYesembeddedThe name of the widget according to https://dashboard.ticketinghub.com/supplier/widgets settings
currencystringYesEURThe currency of the products (tickets) associated with the event (in 3-letter ISO 4217 format)
valuenumberYes7.7The monetary value of the event
couponstringNoThe coupon name associated with the event (the gift card code)
itemsArray (see item parameters below)YesThe products (tickets) of the event




Item parameters

NameTypeRequiredExample ValueDescription
item_namestringYesExample FamilyThe name of the product (ticket)
affiliationstringYesSupplierNameThe name of the client’s website
currencystringYesEURThe currency of the products (tickets) associated with the event (in 3-letter ISO 4217 format)
item_categorystringNoStandard TourThe ticket category
item_variantstringNoticketThe type of the product - ticket or upsell (extra). Possible values: ‘ticket’ or ‘extra’
pricenumberNo23.72The monetary price of the product (ticket), in units of the specified currency parameter.
quantitynumberNo2Item quantity





Example


const measurement_id = `G-XXXXXXXXXX`; // GA4 measurement id
const api_secret = `<secret_value>`; // api secret

fetch(`https://www.google-analytics.com/mp/collect?measurement_id=${measurement_id}&api_secret=${api_secret}`, {
  method: "POST",
  body: JSON.stringify({
    client_id: 'XXXXXXXXXX.YYYYYYYYYY',
    events: [{
      name: add_shipping_info,          
      params: {
 store_name: "SupplierName",
  widget_name: “embeded”,
  currency: “EUR”,
  value: “47.44.”, // the monetary value of all products (tickets) viewed by the user
  items: [
    {
      item_name: "Example Family",
      affiliation: "SupplierName",
      currency: "EUR",
      item_category: "Standard tour",
      item_variant: "ticket",
      price: 23.72,
      quantity: 2
    }
  ]
                     },                          
                }]
                                       })
          });



view_cart


This event signifies that the order summary was shown to the user.




Parameters

NameTypeRequiredExample ValueDescription
store_namestringYesSupplierNameThe name of the client’s website
widget_namestringYesembeddedThe name of the widget according to https://dashboard.ticketinghub.com/supplier/widgets settings
currencystringYesEURThe currency of the products (tickets) associated with the event (in 3-letter ISO 4217 format)
valuenumberYes7.7The monetary value of the event
couponstringNoThe coupon name associated with the event (the gift card code)
itemsArray (see item parameters below)YesThe products (tickets) of the event





Item parameters

NameTypeRequiredExample ValueDescription
item_namestringYesExample FamilyThe name of the product (ticket)
affiliationstringYesSupplierNameThe name of the client’s website
currencystringYesEURThe currency of the products (tickets) associated with the event (in 3-letter ISO 4217 format)
item_categorystringNoStandard TourThe ticket category
item_variantstringNoticketThe type of the product - ticket or upsell (extra). Possible values: ‘ticket’ or ‘extra’
pricenumberNo23.72The monetary price of the product (ticket), in units of the specified currency parameter.
quantitynumberNo2Item quantity






Example


const measurement_id = `G-XXXXXXXXXX`; // GA4 measurement id
const api_secret = `<secret_value>`; // api secret

fetch(`https://www.google-analytics.com/mp/collect?measurement_id=${measurement_id}&api_secret=${api_secret}`, {
  method: "POST",
  body: JSON.stringify({
    client_id: 'XXXXXXXXXX.YYYYYYYYYY',
    events: [{
      name: view_cart,          
      params: {
 store_name: "SupplierName",
  widget_name: “embeded”,
  currency: “EUR”,
  value: “47.44.”, // the monetary value of all products (tickets) viewed by the user
  items: [
    {
      item_name: "Example Family",
      affiliation: "SupplierName",
      currency: "EUR",
      item_category: "Standard tour",
      item_variant: "ticket",
      price: 23.72,
      quantity: 2
    }
  ]
                     },                          
                }]
                                       })
          });



view_payment_info


This event signifies that the checkout payment details were shown to the user.




Parameters

NameTypeRequiredExample ValueDescription
store_namestringYesSupplierNameThe name of the client’s website
widget_namestringYesembeddedThe name of the widget according to https://dashboard.ticketinghub.com/supplier/widgets settings





Example

const measurement_id = `G-XXXXXXXXXX`; // GA4 measurement id
const api_secret = `<secret_value>`; // api secret

fetch(`https://www.google-analytics.com/mp/collect?measurement_id=${measurement_id}&api_secret=${api_secret}`, {
  method: "POST",
  body: JSON.stringify({
    client_id: 'XXXXXXXXXX.YYYYYYYYYY',
    events: [{
      name: view_payment_info,          
      params: {
 store_name: "SupplierName",
 widget_name: “embeded”
                     },                          
                }]
                                       })
          });



add_payment_info


This event signifies a user has submitted their payment information.




Parameters

NameTypeRequiredExample ValueDescription
store_namestringYesSupplierNameThe name of the client’s website
widget_namestringYesembeddedThe name of the widget according to https://dashboard.ticketinghub.com/supplier/widgets settings
currencystringYesEURThe currency of the products (tickets) associated with the event (in 3-letter ISO 4217 format)
valuenumberYes7.7The monetary value of the event
payment_typestringNoPay by CardThe chosen method of payment
couponstringNoThe coupon name associated with the event (the gift card code)
itemsArray (see item parameters below)YesThe products (tickets) of the event




Item parameters

NameTypeRequiredExample ValueDescription
item_namestringYesExample FamilyThe name of the product (ticket)
affiliationstringYesSupplierNameThe name of the client’s website
currencystringYesEURThe currency of the products (tickets) associated with the event (in 3-letter ISO 4217 format)
item_categorystringNoStandard TourThe ticket category
item_variantstringNoticketThe type of the product - ticket or upsell (extra). Possible values: ‘ticket’ or ‘extra’
pricenumberNo23.72The monetary price of the product (ticket), in units of the specified currency parameter.
quantitynumberNo2Item quantity







Example

This example shows when the user selected ‘Pay by Card’ and submitted their payment information.
const measurement_id = `G-XXXXXXXXXX`; // GA4 measurement id
const api_secret = `<secret_value>`; // api secret

fetch(`https://www.google-analytics.com/mp/collect?measurement_id=${measurement_id}&api_secret=${api_secret}`, {
  method: "POST",
  body: JSON.stringify({
    client_id: 'XXXXXXXXXX.YYYYYYYYYY',
    events: [{
      name: add_payment_info,          
      params: {
 store_name: "SupplierName",
  widget_name: “embeded”,
  currency: “EUR”,
  value: “47.44”, // the monetary value of all products (tickets) which were added to cart by the user
  coupon: “”,
  payment_type: “Pay by Card”
  items: [
    {
      item_name: "Example Family",
      affiliation: "SupplierName",
      currency: "EUR",
      item_category: "Standard tour",
      item_variant: "ticket",
      price: 23.72,
      quantity: 2
    }
  ]
                     },                          
                }]
                                       })
          });


purchase


This event signifies when one or more items is purchased by a user.




Parameters

NameTypeRequiredExample ValueDescription
store_namestringYesSupplierNameThe name of the client’s website
widget_namestringYesembeddedThe name of the widget according to https://dashboard.ticketinghub.com/supplier/widgets settings
currencystringYesEURThe currency of the products (tickets) associated with the event (in 3-letter ISO 4217 format)
transaction_idstringYesRKT23EBThe unique identifier of the transaction
valuenumberYes7.7The monetary value of the event
taxnumberNo1Tax cost associated with transaction
couponstringNoThe coupon name associated with the event (the gift card code)
affiliationstringYesSupplierNameThe name of the client’s website
itemsArray (see item parameters below)YesThe products (tickets) of the event





Item parameters


NameTypeRequiredExample ValueDescription
item_namestringYesExample FamilyThe name of the product (ticket)
affiliationstringYesSupplierNameThe name of the client’s website
currencystringYesEURThe currency of the products (tickets) associated with the event (in 3-letter ISO 4217 format)
item_categorystringNoticketThe ticket category
item_variantstringNoticketThe type of the product - ticket or upsell (extra). Possible values: ‘ticket’ or ‘extra’
pricenumberNo23.72The monetary price of the product (ticket), in units of the specified currency parameter.
quantitynumberNo2Item quantity






Example

This example shows a transaction when 1 ticket (‘Adult’) of ‘Standard tour’ category plus an extra ‘Upgraded Drink Package’ is purchased by a user.

const measurement_id = `G-XXXXXXXXXX`; // GA4 measurement id
const api_secret = `<secret_value>`; // api secret

fetch(`https://www.google-analytics.com/mp/collect?measurement_id=${measurement_id}&api_secret=${api_secret}`, {
  method: "POST",
  body: JSON.stringify({
    client_id: 'XXXXXXXXXX.YYYYYYYYYY',
    events: [{
      name: purchase,          
      params: {
 store_name: "SupplierName",
  affiliation: “SupplierName”,
  widget_name: “embedded”,
  currency: “EUR”,
  transaction_id: “RKT23EB”,
  value: “50”, // the monetary value of all products (tickets) which were added to cart by the user
  coupon: “”,
  items: [
    {
      item_name: "Adult",
      affiliation: "SupplierName",
      currency: "EUR",
      item_category: "Standard tour",
      item_variant: "ticket",
      price: 30,
      quantity: 1
    },
  {
      item_name: "Upgraded Drink Package",
      affiliation: "SupplierName",
      currency: "EUR",
      item_variant: "extra",
      price: 20,
      quantity: 1
    }
  ]
                     },                          
                }]
                                       })
          });

Updated on: 24/01/2023

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